Articles by Adeline Siew - Pharmaceutical Technology

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Articles by Adeline Siew

Can Pharma Defy Gravity at the Patent Cliff?

Formulation strategies for product lifecycle optimization.
Nov 2, 2013

Pharmaceutical companies are using formulation strategies as a lifecycle management tool to maximize product value and preserve their revenue streams.

Preparing for Patent Expiry

Neal Hansen, managing director of Hansen Strategy, talks about key challenges in product lifecycle management.
Nov 2, 2013

Pharmaceutical companies have long recognized the need to protect their market position long before their products come off patent. Pharmaceutical Technology spoke to Neal Hansen, managing director of the consulting firm, Hansen Strategy, about key considerations in product lifecycle management

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