Entering into an Alliance with Big Pharma: Benchmarks for Drug Delivery Contract Service Providers

October 2, 2001
Anton Gueth

Anton Gueth is the director of alliance management at Eli Lilly & Company, Lilly Corporate Center, Indianapolis, IN 46285, tel. 317.276.2000.

Pharmaceutical Technology, Pharmaceutical Technology-10-02-2001, Volume 25, Issue 10

The author proposes a strategy for achieving a successful partnership with Big Pharma on the basis of forming a relationship with the company, deliberately managing the alliance, and clearly defining roles and responsibilities.