Authors

Michael Bianco specializes in brand strategy, product launch, and advanced analytics. He helps companies navigate critical decisions across the asset lifecycle, from early strategy through launch execution, with a focus on maximizing patient access to treatment. Drawing on expertise in analytics, ML, and AI, Michael combines quantitative rigor with cross-functional insight to support more robust strategy and informed decision-making.

Prathiba Devadas is a sustainability engineer at Roquette Health & Pharma Solutions focusing on responsible sourcing, scope 3 emissions, zero waste to landfill, sustainability in R&D, and strategy development.