Mike Hennessy Jr.

Mike Hennessy Jr. is the Chairman and CEO of MJH Life Sciences.

Articles by Mike Hennessy Jr.

compass leadership | Image credit: © Olivier Le Moal - stock.adobe.com

Direct-to-consumer drug advertising has developed as a cottage industry which has been used to increase prescriptions immensely.

That wave beginning to crash over PhRMA’s gunwales may well emanate from a startup mindset, rather than Big Pharma or government policy pundits.

While the cost of certain medicines are alarmingly high, they can be considered a bargain measured against a lifetime of traditional costs.